Tender.

About Tender.

The Mission

Tender was born from a simple but powerful belief: you deserve to know exactly where your food comes from. For too long, a "black box" has existed between the supermarket shelf and the processing facility. We are the first to collate publicly available data into a comprehensive directory of every meat supplier in the UK.

How It Works

The Power of the Health Mark

Every piece of meat sold in the UK carries a small oval "Health Mark". This code is the fingerprint of the facility where the animal was processed. Tender scans this code and matches it against thousands of audit data points—including stunning methods, resting policies, and transport distances—to generate your Tender Score.

The Global Average Goal

Our ultimate goal is to push the National Tender Score upward. By prioritizing meat from high-scoring facilities and sharing those finds on social media, you send a clear message to retailers: empathy is a requirement, not an option.

Who is Tender for?

• The Conscious Carnivore: Those who love animals but choose to keep meat in their lifestyle.
• The Transparency Seeker: Shoppers tired of vague "farm-fresh" marketing.
• The Ethical Influencer: Users leading by example through data.

Radical Empathy

By bridging the gap between the packaging and the process, we are humanising the industry and setting a new global standard for animal welfare.